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The Future of Set Top Box Market Analysis Report For Global Industry Size, Trends, Regional Outlook and Forecasts

Set Top Box Market Research Report - This report examines the global set top box market and provides information regarding the revenue (USD Million).
sumona gupta | 26.05.2016
A set top box is an appliance that receives digital signals, decodes and displays it on the television screen. The signals can be either television signals or internet data signals and are received via telephone connection or cable connection. Growing digitization has led to higher 3D creation for both urban and rural consumers. Owing to it consumers have been installing set top boxes and have access towards high definition picture and sound quality. This factor has been the major factor for the growth of this market.

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North America is estimated to be the largest market with growing demand for internet protocol TV and increased demand for high-speed broadband support. Asia Pacific is estimated to be the fastest growing market owing to factors such as government initiatives taken to focus on high definition pictures, growing attraction towards HD channels and decline in TV prices has led to the growth of this market. Manufacturers in this market have also stepped into e-commerce retailers such as Ali Express, Amazon, Flipcart etc. which has propelled the growth of this market.
 
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Companies in this market have been focusing on new product launches to help them increase their market share. Recently, Xiaomi released a new 4K android customized set top box for the U.S market. The Mi Box, tailor-made for the US market, allows consumers to stream internet video or play Android games on television, and provides accesses to various video providers as well as Google Play games.
 
Drivers :

1. Growing demand for HD channels has reduced the prices of smart TVs
2. Global digital television transition
 
Restraints :

1. Procurement costs and associated costs of pay channels
2. Shortage and supply backlogs due sudden increase in demand owing to mandatory cable digitization
 
Report includes a detailed analysis on value chain in order to provide a holistic view of the set top box market. Value chain analysis comprises detailed evaluation of the roles of various players involved in the set top box industry, from raw material suppliers to end-users.

Market Report Analysis :
 
Set top box market attractiveness analysis has been included in order to analyze the application segments that are estimated to be lucrative during the forecast period on the basis of their market size and growth rate. Attractiveness of the market has been derived from market size, profit margin, growth rate, availability of raw materials, competition, and other factors such as social and legal constraints.
 
The set top box market has further been segmented based on product such as internet protocol television (IPTV), satellite, cable, DTT (digital terrestrial) and OTT. The study provides forecast and estimates market for each product in terms of revenue and volume during the forecast period from 2015 to 2021. Each product has been further analyzed based on regional and country levels from 2014 to 2021 in terms of volume and revenue.
 
The set top box market has been segmented based on quality such as SD (standard definition) STB, HD (high definition) STB, and Others. The study provides forecast and estimates market for each quality in terms of revenue and volume during the forecast period from 2015 to 2021. Each quality has been further analyzed based on regional and country levels from 2014 to 2021 in terms of volume and revenue.

Best Region Of Markets :
 
In terms of geography, the set top box market has been segmented into regions such as North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The study provides a detailed view of country-level aspects of the market on the basis of application segments and estimates the market in terms of revenue and volume during the forecast period.
 
SEGMENTATIONS IN REPORT :

A. Set Top Box Market Analysis By Product :


1. Internet Protocol Television (IPTV)
2. Satellite
3. Cable
4. DTT (Digital Terrestrial)
 
B. Set Top Box Market Analysis By Quality :

1. SD (Standard Definition) STB
2. HD (High Definition) STB

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