Marketing-Börse PLUS - Fachbeiträge zu Marketing und Digitalisierung
print logo

Baby Food in Russia : Industry Analysis, Emerging Market Exposure, Top Players, Revenue and Key Business Strategies

This " Baby Food in Russia " report provides insight into the adoption trends, market dynamics, competitive landscape, pipeline products.
MarketsandMarkets™ | 07.09.2016

Baby Food in Russia Size and Share Published in 2016-08-24 Available for US$ 3275 at Researchmoz.us

Description

Boosted by rises in the number of babies being born, consumption of baby food in Russia has risen by 51% since 2009. The market has continued to grow despite the economic crises that have hit Russia. Most parents have been willing to sacrifice their own spending in order to be able to maintain expenditure on baby food. The expansion of modern retailing and the reduction of regionality in distribution are making baby food more widely accessible. Value sales have been buoyant as a result of both rising consumption and an underlying trend for consumers to gradually trade up from low-priced to mid-priced goods, which particularly benefited the top brands of the leading domestic players.

Key Findings

Retail sales of baby food rose by 154% between 2009 and 2015, despite the economic crisis that had beset the country.

All sectors showed strong growth between 2009 and 2015, with value sales more than doubling across the board. The market for baby meals is well developed and these account for 50% of volume, ahead of milks on 21%.

Domestic production of dehydrated baby milks is limited, with major technological barriers to entry. By contrast, the domestic industry for cereals, meals, and juices is strong. Imports of milks & cereals rose strongly (+72%) between 2009 and 2014 but fell back sharply in 2015, accounting for 70% of import volume.

Although there are many local and international competitors in the market, it is relatively concentrated, with the top five three local companies and two multinationals accounting for nearly four-fifths of the market in volume terms. The multinationals have a much stronger position in value terms, with Nestl and Danone together holding 48% of value sales, but only 32% of volume.

Synopsis

Baby Food in Russia is an analytical report by Canadean which provides extensive and highly detailed current and future market trends in the Russia market.

Get a Free Sample Copy of the Report: http://www.researchmoz.us/enquiry.php?type=S&repid=794253

What else does this report offer?


Consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise to offer extensive data about the trends and dynamics affecting the industry.

Detailed profile of the companies operating and new companies considering entry in the industry along with their key focus product sectors.

Market profile of the various product sectors with the key features & developments, segmentation, per capita trends and the various manufacturers & brands.

Overview of baby food retailing with a mention of the major retailers in the country along with the distribution channel.

Future projections considering various trends which are likely to affect the industry.

Reasons To Buy

Evaluate important changes in consumer behaviour and identify profitable markets and areas for product innovation.

Analyse current and forecast behaviour trends in each category to identify the best opportunities to exploit.

Detailed understanding of consumption by individual product categories in order to align your sales and marketing efforts with the latest trends in the market.

Investigates which categories are performing the best and how this is changing market dynamics.

Inquiry on this report: http://www.researchmoz.us/enquiry.php?type=E&repid=794253

Table of Content


Introduction

Executive summary

Definitions

Background to the Market

Birth and Population Trends

Births by Region

The Consumer

Socio-Demographic Trends

Working Women

Maternity Legislation

Breastfeeding Promotion

Breastfeeding Trends Prevalence

Regulations

Market Overview

Market Overview

Manufacturers Shares

The Future

Sector Analysis

Baby Milks

Baby Cereals & Dry Meals

Baby Meals

Baby Drinks

Other Baby Food

Production and trade

Production

Imports

Exports

Browse All Baby Food Market Research Reports at: http://www.researchmoz.us/baby-food-market-reports-178.html

About ResearchMoz


ResearchMoz is the world’s fastest growing collection of market research reports worldwide. Our database is composed of current market studies from over 100 featured publishers worldwide. Our market research databases integrate statistics with analysis from global, regional, country and company perspectives.

Contact Us:

ResearchMoz
Mr. Nachiket Ghumare, +1-518-621-2074
USA-Canada Toll Free: 866-997-4948
sales@researchmoz.us
http://www.researchmoz.us/





Img of MarketsandMarkets™
About the tenderer: MarketsandMarkets™

MarketsandMarkets is the largest market research firm worldwide in terms of annually published premium market research reports.