Romania Beer Market Insights Report 2016 In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation

http://www.researchmoz.us/romania-beer-market-insights-report-2016-in-depth-analysis-of-key-companies-brands-volume-value-and-segmentation-trends-and-opportunities-in-the-beer-market-report.html

Summary
Improving economic conditions coupled with the favorable summer temperature boosted the consumption of beer and recorded 6% growth. Super premium beer showed the highest growth as the mainstream and premium beer brands being shifted to super premium segment. Lager holds more than 97% of the beer market with increased sales by 6% in 2015. Leading brand Redds (SABMiller) suffered a huge loss affecting decline in the flavored beer volume. Pet bottle can stood out as the beer packaging with 250cl the leading pack size. Off- premise consumption of beer witnessed growth driven by the convenience of pet and attractive price positioning.

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Key Findings

Off-premise trade sustained its growth with the continuous shift in the preference of consumers for drinking beer at home.
Favorable summer and improved economic conditions helps beers sales.
Modern retail remains more dynamic than Traditional retail.
Low performance of Private label led to the decline of Import while Export increased.
SABMiller rules the mainstream beer segment whereas Heineken shows the impressive growth in Super premium beer segment.

Synopsis
Canadeans Romania Beer Market Insights 2016 Report provides a complete overview of the Romania beer industry structure offering a comprehensive insight into historical background trends, 2015 performance and 2016 outlook.

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Table of Contents

1. Market Context
1.1 Market Parameters Tables
1.2 Legislation and Taxation Tables
2. Market Background Briefing
3. Market Update
3.1 New Products and Photo Shots
3.2 Beer Pricing Tables
3.3 Beer Data Tables
4. Brewer Profiles
5. Appendix
5.1 Disclaimer
5.2 Methodology, Wisdom Attributes & Product Definitions
5.3 Map

List of Tables
Table 1: Romania Population Size and Growth, 1991-2018F
Table 2: East Europe Population Size and Growth, 2005-2016F
Table 3: Romania Economic Indicators, 2007-2017F
Table 4: East Europe Commercial Beverage Consumption - Per Capita, 2005-2016F
Table 5: East Europe Commercial Beverage Consumption - Per Capita % Share, 2005-2016F
Table 6: East Europe Commercial Beverage Consumption - Per Capita Growth, 2006-2016F
Table 7: Taxation Base
Table 8: Historical Excise Rates of Beer
Table 9: Legal Controls on Beer
Table 10: Tax Burden on Beer @ 5% Abv, 2015

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