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Global Brown Sugar Market is projected to reach USD 23.86 billion by 2022.

Brown Sugar Market is poised to reach USD 23.86 billion by 2022 – 175 pages report by Market Data Forecast.
Mounika Chekuri | 23.02.2018
© Mounika Chekuri
Global Brown Sugar Market was worth USD 16.7 billion in 2017 and estimated to be growing at a CAGR of 7.4%, to reach USD 23.86 billion by 2022. Brown Sugar is a sucrose sugar product which has a distinctive brown colour due to the presence of molasses. It is either an partially refined or unrefined soft sugar which consists of sugar crystals with some residual molasses content which is natural brown sugar, or it is produced by the addition of molasses to refined white sugar which is called commercial brown sugar.

Brown sugar is commonly produced by adding sugarcane molasses to white sugar crystals which is completely refined to carefully control the ratio of sugar crystals to molasses and to reduce cost of manufacturing. Brown sugar which is prepared in this manner is often much rougher than its unrefined equivalent and its molasses can be easily removed from the crystals by simply washing to obtain white sugar crystals; in contrast, with unrefined brown sugar, washing will reveal underlying crystals which have off-white colour due to the presence of molasses. The white sugar used can be from either cane or beet, as the nutritional value, chemical composition, colour, and taste of fully refined white sugar is the same for practical purposes.

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The driving factors of global Brown Sugar market are the growth of the food and beverages industry in urban areas in recent times. The demand for beverages in particular has increased dramatically due to the growing demand from urban areas, where sweetened beverages have become increasingly popular, and is going to be a key driver for the brown sugar market in the forecast period. The growing demand for energy drinks and fruit-flavoured or fruit-based beverages is likely to remain a key driver for the brown sugar market, since the molasses content of brown sugar and its brown colour usually make it unpopular for using it as table sugar in households.

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The global Brown Sugar market is segmented based on type into light brown sugar and dark brown sugar. Based on application, the market is divided into bakery, confectionary, ice-creams and beverages. By distribution channel, the market is categorised into hypermarkets and supermarkets, convenience stores, retailers and speciality stores.

Scope of the report

The report offers a comprehensive analysis of the industry by providing the estimations of market potential and forecasts with utmost granularity. Along this, the factors influential in effecting the market dynamics and trends are discussed in detail at the product level. Further, the performance of the market at the regional and country-level is assessed and the prospects with high growth potential are identified and debated.

The key players in the industry are profiled providing insights on their financial performance, market position and growth strategies. Comparative analysis on prime strategical activities of the market players delineating the key developments like mergers & acquisitions, collaborations and an evaluation of the competitive environment within the industry are provided. The report also offers a broad outlook of the market along with recommendations from industry experts on the opportunities for investment activity.

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