World leader in diving boats to enter Egypt's Red Sea tourism market
The world's largest fleet of touristic diving boats is set to enter Egypt's Red Sea diving market this month, thanks to the addition of the Red Sea Aggressor, a luxury scuba-diving yacht offering five-star accommodation and direct access to the some of country's most famous reefs. The international marketing group TVB signed a franchise agreement with Aggressor Fleet to bring the boats to Egypt. Aggressor Fleet's boats are divided among 20 destinations worldwide. "With cooperation from Egyptian authorities, we believe that we can transform Egypt into a global leader in live-aboard scuba-diving hospitality and attract divers from outside of the European market – Egypt's primary source of diving tourism," said David Home, CEO and managing director of TVB Group International, an owning partner in the Red Sea Aggressor franchise. The touristic diving company has already listed introductory packages on its website for the month of March, with a 16-day diving holiday on the Red Sea Aggressor costing about $1500 per person, a package that includes luxury accommodation on board, five dives a day and service from the crew. The boat company's expansion to the Egyptian market comes amid recent downturns in the country's tourism sector from ongoing political turmoil and economic strife.