Each of Mo Salah's goals could cost Vodafone Egypt over $140 million
Every goal scored by Liverpool winger Mohammed Salah could cost Vodafone Egypt more than $140 million starting Tuesday.
Despite Salah's incredible goal-scoring form this season, the mobile service provider offered its users 11 free minutes every time the Egyptian scores.
To receive the bonuses, users must sign up to a mobile tariff plan called "Mo Salah World."
Vodafone Egypt has 43 million users, according to its website.
Average price for a minute is 25 Egyptian piasters ($0.014), meaning that if all users signed up for the "Mo Salah World," Vodafone Egypt would give out $140 million worth of minutes for free every time Salah nets a goal.