Egyptian Tourism Authority brings in Wego to grow country’s tourism sector
Wego has recently entered into a new partnership with the Egyptian Tourism Authority. The primary objective of this collaboration is to boost tourism in the region by promoting Egypt’s rich history, culture, and tourism opportunities.
Under the campaign titled “In Egypt, your expectations are history,” Wego will work closely with the Egyptian Tourism Authority to promote the campaign across all its marketing channels. The campaign will showcase Egypt’s summer and Eid Al Adha celebrations, including festivals, events, and attractions, providing travelers with a wide range of options to explore.
As part of this partnership, Wego will present its users with a comprehensive guide highlighting the best places to visit, things to do, and experiences to enjoy in Egypt. Additionally, a social media competition will be conducted, offering participants the opportunity to win a visit to this captivating destination.
Amr ElKady, CEO of Egyptian Tourism Authority, commented: “We are excited to partner with Wego for another year. With Egypt’s rich cultural heritage, diverse landscape, and welcoming people, and Wego’s large user base in MENA, we are confident that we can attract more visitors to Egypt and provide them with an unforgettable experience.”