Amazon Egypt and Shark Tank Join Forces to Empower Local Entrepreneurs
Amazon Egypt announced its collaboration with Shark Tank, the renowned business reality show, to empower Egyptian entrepreneurs featured on the program. This effort aligns with Amazon’s ongoing commitment to supporting small and medium-sized businesses (SMBs) and entrepreneurs expand their reach online. Through this initiative with Shark Tank, Amazon will onboard the entrepreneurs as selling partners on Amazon.eg , providing a wider selection for customers. As Shark Tank’s third season kicks off, this collaboration will provide SMBs and entrepreneurs with essential tools and programs, including Amazon.eg funded incentives, dedicated account managers, and advertising space on Amazon.eg.
“Egyptian entrepreneurs have demonstrated incredible capabilities across many different industries, and our collaboration with Shark Tank is a continuation of our commitment to foster and empower promising local businesses and startups to scale and grow,” said Amazon Egypt General Manager, Omar Elsahy. “Aligned with Egypt’s Vision 2030 strategy for a 'Digital Egypt,' we acknowledge our responsibility to continue investing and contributing to the growth of the Egyptian economy and our communities, and Shark Tank presents a platform to celebrate innovation that drives economic growth. Our goal is to help these innovative SMBs thrive and contribute to the development of the Egyptian economy, supported by Amazon’s technological advancements and fulfillment networks in a meaningful way.”
As part of this collaboration, SMBs featured on Shark Tank will have the opportunity to showcase their products on the “El Masry Yiksab” storefront on Amazon.eg, a curated section dedicated to promoting Egyptian-made products and local sellers. These businesses will also benefit from Amazon’s Fulfillment by Amazon (FBA) service, which handles storage, packing, and delivery. This ensures fast, efficient, and reliable deliveries, and makes products eligible for Amazon Prime’s fast and free delivery options. By managing logistics, customer service, and returns, Amazon enables business owners to focus on innovation and scaling their ventures.