Said Zater’s Vision Reshapes Egypt’s Consumer Finance Landscape

In a country where rising costs and economic challenges make access to credit increasingly vital, Egypt’s consumer finance sector has undergone a major transformation. At the center of this shift is Said Zater, CEO of Contact Financial Holding and Chairman of the Egyptian Federation of Consumer Finance, whose leadership is redefining how Egyptians access and manage financial support.

Consumer finance—once a fragmented, loosely regulated sector—has become a key pillar of Egypt’s financial system. In just three years, the market expanded from EGP 17 billion in 2021 to EGP 55 billion by late 2024, a 224% increase. The number of people using these services nearly tripled to 3.76 million, a sign that more Egyptians are turning to installment plans and credit services to fund their purchases.