Advertising Agencies News
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Coca-Cola invests in Egypt and Pakistan, sees big sales growth
As part of a $500 million investment plan announced for Egypt in March, Coca-Cola will start constructing a new juice plant in 6th of October City.
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Facebook for Business releases Ramadan-infographic
Besides the Brazil World Cup craze, Facebook tries to attract marketers in MENA with newly released Ramadan stats.
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Dear Retailers, Egyptians love loyalty programs
Even though loyalty programs have not reached their hype in Egypt yet, the majority is more likely to shop at retailers that offer such incentives.
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Directory members to get 15% discount on conference
Members of Egypt Business Directory receive 15% discount on registration fees for AlMal-GTM’s Rebuilding Egypt’s Public Diplomacy Conference 2013.
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Xceed: the first company in Egypt to achieve ISO 22301
Xceed is proud to be the first company in Egypt to have gained ISO 22301 certification in business continuity management.
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92% of Egyptian consumers eat what their friends recommend
When talking about consumer behavior concerning food and beverages, Egyptians heavily rely on the recommendations of their loved ones.
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Egypt's 2012 Global Entrepreneurship Week (GEW) Agenda
The Middle East Council for Small Businesses and Entrepreneurship (MCSBE) organized this year’s Global Entrepreneurship Week (GEW) 2012 in Egypt.
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The Tequila Sin: Alcohol in the Muslim World
In the Middle East, Alcohol sales increased by 72% between 2001 and 2011, while on a global scale, only an increase of 30% was visible.
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Advertising on Facebook - How does Facebook help in doing business?
Facebook makes most of its money through ads and at the same time, helps brands expand and choose their target audience. How does that work?
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"Buy Egyptian" - Who's joining on Friday?
Egypt wants to boost the economy by buying Egyptian products - and some companies are even offering discounts. But who are they?
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Listening Skills For Boosting Communication
While listening is only one side of a conversation, it is usually the neglected side.
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Assessment of Brandnames Protection in Egypt
The aim of this study is to establish the impact of the infringement and privacy of trademarks to measure the public awareness of this subject.
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Customer service - Attitudes for service
It sounds simple, but successful organizations recognize that customer satisfaction stems from a series of interconnected causes and disciplines.
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Study: Shaping the future - Sales 2015
The study was conducted to find out trends in the fast-moving consumer goods industry.
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Best practice guide: Paid Search Marketing
This is a 78-pages sample of the full report "Paid Search Marketing".