News
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Why is Egypt raising the price of subsidized bread?
This move, although necessary for economic sustainability, carries considerable political risks given the historical sensitivity surrounding bread.
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Google is changing search
The internet is about to change rapidly. Google answers search with AI. Websites are losing traffic and moving images are merging with advertising.
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Why is it getting harder for advertisers to get customers' attention?
Three studies show how dramatically the advertising market is changing. The battle for attention is becoming increasingly expensive.
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Egypt's oil and gas sector attracts global giants: Key updates
This article will help you understand in a nutshell the latest updates in Egypt's growing oil and gas sector.
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Egypt sells prime land to foreign investors in USD to boost economy
Egypt has approved the sale of land plots in eight major cities to 34 foreign companies, with all transactions priced in US dollars.
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Unlocking the power of cross-channel marketing in Egypt: maximizing reach and customer loyalty
It’s crucial to deliver consistent messages across different platforms, this is the essence of cross-channel marketing, vital for businesses in Egypt.
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Open source code is the future, even for AI
The Linux operating system made a start. In the meantime, the release of code for developers has become established.
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7 Facts you need to know about Egypt's ride-hailing app project
Egypt is planning to launch a state-owned ride-hailing app, aiming to address safety concerns and improve transportation services
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Egyptian-Turkish business relations in 2024: A new era of cooperation
After nearly a decade of strained relations, marked by political and ideological conflicts, both countries have made strides in rebuilding relations.
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What is the new law to oversee state-owned enterprises?
The Egyptian Cabinet has approved a new draft law designed to regulate the ownership and operation of companies fully owned by the state.
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Paid advertising is growing, here's how
meta and Google quarterly figures paint a clear picture of digital advertising: spending is rising and the willingness to click is falling.
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5 Key facts about ADES Holding's $43 million drilling contract in Egypt
This contract not only enhances ADES Holding’s operational footprint but also significantly contributes to Egypt's energy sector.
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Email marketing automation – a guide
A guide for you to help you master email marketing automation so you can save time and increase your sales.
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Egypt's tourism: A thriving sector despite challenges
Egypt's tourism strategic evolution boosts economic prospects and also firmly positions it as a leading destination on the global tourism map.
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Raya Customer Experience Announces Appointment of Alaa ElKhishen as Chief Executive Officer
Raya CX is pleased to announce the appointment of Alaa ElKhishen as its new Chief Executive Officer (CEO)
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IAOP® Recognizes RAYA CX a Leader in the 2024 Global 100 Outsourcing List
For the fourth consecutive year, RAYA CX is listed in the IAOP Global Outsourcing 100® companies list.
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Online channels that can bring you more customers
Digital channels are becoming the most important tool for drawing the attention of interested parties to your products, but their prices are rising.
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5 key facts about Egypt's new capital gains tax
The new tax will be applied starting from March/April 2025. What is it? who does it apply to? Here are the 5 things you need to know about it.
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Egypt as a top orange exporter globally: A success story
In recent years, Egypt has emerged as a powerhouse in the global citrus market, with its oranges commanding attention from buyers worldwide.
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A deep dive into Egypt's fish market boycott campaign
The boycott campaign serves as a strong reminder of the power of collective action in holding market prices to account.
